Małopolska is a region with exceptional tourist potential due to its diversity of cultural, historical and natural attractions. The capital of the Małopolska Region, Krakow, is the Polish city most frequently visited by tourists, offering many interesting places, buildings and world-class monuments. Charming cities, villages and towns. Castles, manors, sanctuaries and open-air museums. Two unique salt mines and nine health resorts. Six national parks, headed by the Tatra Mountains, twelve landscape parks and as many as eighty-five nature reserves. Małopolskie Voivodeship offers also a lot of interesting cultural events that attract crowds of tourists from Poland and abroad. The tourist potential of Małopolska can be considered not only on a national, but also on a European scale. Małopolska is one of the voivodships with the greatest potential for tourism development. Tourist attractions located in the region are one of the most interesting destinations in Poland, not only for tourists from Poland, but also from abroad.

The system of regional tourist information is a perfect tool and complement to the promotional activities of the Małopolska Region, but also of Poland (promotional activities carried out by the Polish Tourism Organisation both on the domestic market, and, in particular, on the foreign market). The idea of the planned promotional activities is to present MSIT as a modern platform for creating tourist traffic, as well as a professional tool to promote the tourist offer of the Małopolska Region. Currently, the system comprises 37 IT points from all over Małopolska:

1. InfoKraków, ul. Powiśle 11, 31-101 Kraków
2. InfoKraków, ul. Św. Jana 2, 31-018 Kraków
3. InfoKraków, ul. Józefa 7, 31-056 Kraków
4. InfoKraków Sukiennice, Rynek Główny 1/3, 31-042 Kraków
5. InfoKraków, ul. Szpitalna 25, 31-024 Kraków
6. InfoKraków Pawilon Wyspiański, pl. Wszystkich Świętych 2, 31-004 Kraków
7. InfoKraków Międzynarodowy Port Lotniczy w Balicach, 32-083 Balice
8. Myślenice, Rynek 27, 32-400 Myślenice
9. Wiśniowa 301, 32-412 Wiśniowa
10. Dobczyce, ul. Podgórska 1, 32-410 Dobczyce
11. Olkusz, ul. Floriańska 8, 32-300 Olkusz
12. Miechów, Plac Kościuszki 1A, 32-200 Miechów
13. Wieliczka, ul. Dembowskiego 2A, 32-020 Wieliczka
14. Tarnów, Rynek 7, 33-100 Tarnów
15. Tuchów, ul. Chopina 10, 33-170 Tuchów
16. Dąbrowa Tarnowska, ul. Polna 13, 33-200 Dąbrowa Tarnowska
17. Bochnia, ul. Solna 2, 32-700 Bochnia
18. Wadowicach, ul. Kościelna 4, 34-100 Wadowice
19. Andrychów, Rynek 27, 34-120 Andrychów
20. Sucha Beskidzka, ul. Zamkowa 1, 34-200 Sucha Beskidzka
21. Oświęcim, ul. St. Leszczyńskiej 12, 32-600 Oświęcim
22. Trzebinia, ul. Kościuszki 74, 32-540 Trzebinia
23. Wygiełzów, ul. Podzamcze 1, 32-551 Babice
24. Zakopane, ul. Kościeliska 7, 34-500 Zakopane
25. Witów, Witów 239A, 34-512 Witów
26. Nowy Targ, Rynek 1, 34-400 Nowy Targ
27. Rabka Zdrój, ul. Parkowa 2, 34-700 Rabka-Zdrój
28. Bukowina Tatrzańska, ul. Sportowa 22, 34-530 Bukowina Tatrzańska
29. Bukowina Tatrzańska, ul. Kościuszki 36, 34-530  Bukowina Tatrzańska
30. Jurgów, Jurgów 1, 34-532 Jurgów
31. Ochotnica Górna, Osiedle Ustrzyk 388, 34-453 Ochotnica Dolna
32. Krościenko n/Dunajcem, Rynek 35, 34-450 Krościenko nad Dunajcem
33. Nowy Sącz, ul. Szwedzka 2, 33-300 Nowy Sącz
34. Krynica Zdrój, ul. Zdrojowa 4/2, 33-380 Krynica-Zdrój
35. Limanowa, Rynek 25, 34-600 Limanowa
36.  Biecz, Rynek 1, 38-340 Biecz
37. Bukowno, ul. Spacerowa 1, 32-332 Bukowno

Tasks related to the maintenance of the Małopolska Tourist Information System "MSIT" and the editing of the visitmalopolska.pl website in 2018-2020 are carried out by the Małopolska Tourist Organization.